Thursday, May 29, 2008

Avoid intimidation


A sharp negotiator who is trying to sell you something may try to use a series of questions to direct you to toward a specific conclusion. Each question is designed to elicit a positive response — a “yes.” This sequence of questions leads to a final query posed in the same manner. When you respond in the affirmative to this final question, the negotiation is complete — and you have agreed to your counterpart’s terms.
That technique may work for what I call a one-off negotiation. By that I mean a negotiation with someone you never plan to see again, such as when you sell a car through a newspaper ad. It doesn’t work so well with people whom you plan to have a long-term relationship with. You want the other party to understand and be content with the outcome, not to be tricked into signing a piece of paper that he or she may regret later.
Some people use questions to intimidate or beat up on others. Someone may ask you, “Why in the world would you want to wear a hat like that?” You may be tempted to take off the hat and use it to pummel that person. The best answer, in such cases, is often no answer. Let a few beats go by and then go on without answering or acknowledging the question. Some conduct is unworthy of any of your time or energy. Don’t try to educate such a person on the niceties of living in a civilized society. It won’t work. Keep your eye on your own goal and ignore the diversion.

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